| 1. | Click-Through | clicking on a link, usually an advertisement, to visit a web vendor. |
| 2. | Click-Through-Rate (CTR) | the number of times a link is clicked on divided by the number of impressions. |
| 3. | Cloaking | - serving one version of a page to a human visitor and a different version to the search engines. The cloaked version usually contains a list of targeted keyword unintelligible to humans. Presently considered unacceptable by most major search engines. |
| 4. | Clustering | The process of listing only 1 or 2 pages from a website within the search engine results. |
About 
Top 20 
Feedback 
Login